Branding is not expensive but without proper planning and strategy, it could go wrong.
Often times, we make the mistake of thinking brand building is creating the logo and selling the product or service. It is not. While creating a logo is an integral part of the brand building process, it goes a lot further than that. It entails knowing who you are as a brand and what you intend to sell.
Yes! it is as important for a small brand as it is, for a big brand. As a small business owner that is willing to grow your business, you need to build your brand.Read More